October, 2000
FOR IMMEDIATE RELEASE

Contact Information: See Press Release Contact Information for details

The following press release includes information about content, features, products, partnerships or other company news pertaining to QuickQuote Financial, Inc. or the quickquote.com Web site as of the date of the press release. Such information may or may not be currently applicable to QuickQuote Financial, Inc. or the quickquote.com Web site.

QuickQuote.com Ranked Among Top Insurance Marketplaces by Gomez Advisors

Reno, NV-With the recent release of Gomez Advisors Fall 2000 Internet Insurance Scorecard, the QuickQuote insurance Web site was ranked in First Place for "Customer Confidence" while the site captured Second Place in the categories "Ease of Use" and "Relationship Services." QuickQuote.com is now ranked 4th among the top insurance Web sites' "Overall Scores" up from 5th place last quarter.

QuickQuote President Daniel P. Wager said, "We're pleased that Gomez Advisors has recognized the many improvements we've made to our Web site and customer care program including new content, more insurance products, more carriers and more online and off-line customer service amenities."

Gomez Advisor's online review states "QuickQuote sports excellent online educational information and needs estimator tools, including a "Health Plan Indicator" that takes into account a consumer's lifestyle and economic factors" to help determine an individual's best health insurance options.

According to the online review at Gomez regarding its "Customer Confidence" listings in which QuickQuote was ranked #1, "the leaders in this category operate highly reliable Web sites, offer knowledgeable and timely customer service, and provide quality and security guarantees."

The Gomez review added, "QuickQuote provides visitors a robust selection of educational content on its site including details on how premiums are calculated, explanations of the differences between term, permanent and whole life insurance, as well as presentations covering many of the important issues regarding consumer's insurance options."

Gomez is the leading provider of e-commerce customer experience measurement, benchmarking, and customer acquisition services to help firms build successful e-businesses and guide consumers in transacting online. Gomez Scorecards assist consumers that want to do business on the Internet by helping them identify firms whose Internet offerings best meet their needs. Scorecards evaluate firms based on more than 150 objective criteria.

QuickQuote.com was recently named "Forbes Favorite" for Life Insurance in the Fall 2000 "Best of the Web" edition of Forbes.com magazine and has been rated #1 by SmartMoney.com for "Customer Service" and "Web site Resources." The Web site offers term life insurance, individual health insurance, fixed annuities, travel health insurance, international health insurance, universal life as well as an Auto Insurance Center and a Mortgage Center.