July, 1995
FOR IMMEDIATE RELEASE

Contact Information: See Press Release Contact Information for details

The following press release includes information about content, features, products, partnerships or other company news pertaining to QuickQuote Financial, Inc. or the quickquote.com Web site as of the date of the press release. Such information may or may not be currently applicable to QuickQuote Financial, Inc. or the quickquote.com Web site.

Service Instantly Compares Term Life Insurance and Anuuity Products

Incline Village, NV - A new life insurance and annuity quoting and comparison service called QuickQuote has debuted this week to the public on the Internet'sWorld Wide Web. The service provides personalized quotes of the best buysavailable for term life insurance and annuities.

At this time, the free, confidential service compares up to 200 "A''-ratedor better term life products as well as 60 "A+"-rated or better annuityproducts based on the consumer's needs. New products and companies areadded daily.

"QuickQuote revolutionizes the insurance industry by allowing the publicdirect access to insurance premiums and annuity rates they've never hadbefore," said QuickQuote President Daniel P. Wager.

"With the Internet's 24-hour-a-day, 7-day-a-week, interactive access,you can evaluate and purchase these products from the comfort of your homeor office."

Anyone with access to the World Wide Web can point their browser to<http://www.quickquote.com >. Users are guided step by step througha simple request form and will receive their QuickQuote instantly on-screen.

For those without Internet access or wanting face-to-face contact, anetwork of QuickQuote insurance agents and financial institutions are beingcoordinated to offer the service nationwide.

According to Leslie Durland, chief marketing officer, The Midland LifeInsurance Company, QuickQuote provides both an educational and distributionopportunity for the consumer.

"Comparison of life insurance contracts is very difficult," Durlandsaid. "Most insurance agents represent few companies. QuickQuote providesa quick analysis of over 200 contracts providing the consumer with a broaderrange of choice."

QuickQuote generates the top five best buys in term life or annuitiesinstantaneously along with company and product profiles, without obligationto purchase. Some carriers represented on the service include The Midland,North American, Federal Kemper and USG Life.

"Then, we provide full Email support within 24 hours for any questionsor follow-up the consumer desires," Wager added. "However, if a purchaseis desired, the user simply "clicks" to the product on screen which generatesa full-scale questionnaire to be answered."

All applications are then handled through the postal service. (At thecurrent time, insurance industry regulations do not allow electronic applications.)