Assurity vs. SBLI: Best Life Insurance Company in 2021

With each company operating for over 100 years, the Assurity vs. SBLI life insurance policy options are competitive. SBLI offers slightly more affordable term life insurance based on sample rates. The A.M. Best financial strength ratings for Assurity and SBLI both come in at an "A-". Neither company has any major customer service concerns.

Ready to compare quick life insurance quotes?

Your life insurance quotes are always free.

 Secured with SHA-256 Encryption

Rachael Brennan has been working in the insurance industry since 2006 when she began working as a licensed insurance representative for 21st Century Insurance, during which time she earned her Property and Casualty license in all 50 states. After several years she expanded her insurance expertise, earning her license in Health and AD&D insurance as well. She has worked for small health in...

Full Bio →

Written by

Benjamin Carr was a licensed insurance agent in Georgia and has two years' experience in life, health, property and casualty coverage. He has worked with State Farm and other risk management firms. He is also a strategic writer and editor with a background in branding, marketing, and quality assurance. He has been in military newsrooms — literally on the frontline of journalism.

Full Bio →

Reviewed by Benji Carr
Former Licensed Life Insurance Agent

UPDATED: Aug 6, 2021

Advertiser Disclosure

It’s all about you. We want to help you make the right life insurance coverage choices.

Advertiser Disclosure: We strive to help you make confident life insurance decisions. Comparison shopping should be easy. We are not affiliated with any one life insurance company and cannot guarantee quotes from any single company.

Our life insurance industry partnerships don’t influence our content. Our opinions are our own. To compare quotes from many different life insurance companies please enter your ZIP code above to use the free quote tool. The more quotes you compare, the more chances to save.

Editorial Guidelines: We are a free online resource for anyone interested in learning more about life insurance. Our goal is to be an objective, third-party resource for everything life insurance-related. We update our site regularly, and all content is reviewed by life insurance experts.

Quick Facts

  • Our Assurity vs. SBLI life insurance rate comparison is in favor of SBLI for term life insurance
  • Both Assurity and SBLI have a formidable financial strength rating from A.M. Best
  • The Better Business Bureau ratings for Assurity and SBLI are indicative of a positive customer service experience

Finding some the best life insurance companies near you often requires comparing providers like Assurity vs. SBLI. Comparing multiple companies can help you find the most competitive term life insurance quotes.

Comparing life insurance companies can be confusing. We’ll help to simplify by comparing the Assurity vs. SBLI life insurance reviews, A.M. Best ratings, and more.

Before you learn more about Assurity vs. SBLI, get instant rates from top life insurance providers near you by entering your ZIP code into our free quote tool above.

Assurity vs. SBLI: Who is the best life insurance company?

Assurity and SBLI are lesser-known life insurance providers when compared to the best life insurance companies in America such as State Farm and Nationwide. This doesn’t mean they can’t offer a strong product.

Assurity, operating under Assurity Group Inc., has been in business since the late 1800s and its life insurance products include term, whole, and universal life insurance. They also offer optional life insurance riders like:

  • Accidental Death
  • Critical Illness
  • Children’s Rider
  • Waiver of Premium
  • Endowment Benefit

In comparison, SBLI, also known as SBLI USA life insurance or Savings Bank Life Insurance, has been operating since the early 1900s and offers a few types of life insurance, including term and whole life insurance.

To supplement the primary life insurance policies available, each company also offers a no medical exam term life insurance option. SBLI lists this option as accelerated underwriting.

In short, a no exam term life insurance policy is more convenient for the policyholder but comes at an added expense. Policyholders won’t need a doctor to affirm their health status with this policy type.

If you’re not sure how to buy term life insurance or other policy options, you can learn three fast ways to buy term life insurance in another article.

All in all, the Assurity and SBLI life insurance company policies are similar, with each company offering most of the industry’s most common options.

Your life insurance quotes are always free.

 Secured with SHA-256 Encryption

Assurity vs. SBLI: Which company has the cheapest life insurance?

Life insurance policies are important. They can save families from a catastrophic financial crisis in emergencies. It’s important to remember that it is an added long-term expense.

Most people purchase term life insurance because it’s the most affordable on a month-to-month basis. We’ll compare sample Assurity vs. SBLI life insurance rates below.

Average Assurity vs. SBLI: Monthly Life Insurance Rates by Age, Gender, and Term Length for $250,000
Age and Gender10-Year Term (Assurity) Average Monthly Rates10-Year Term (SBLI) Average Monthly Rates20-Year Term (Assurity) Average Monthly Rates20-Year Term (SBLI) Average Monthly Rates
25 - Male$13.92$9.96$15.44$12.80
25 - Female$9.79$8.61$11.96$11.24
35 - Male$13.92$10.83$18.49$14.75
35 - Female$11.96$8.98$16.10$11.94
45 - Male$23.71$16.81$35.89$27.78
45 - Female$19.58$15.15$28.06$22.40
55 - Male$51.11$40.50$87.44$79.76
55 - Female $40.46$30.87$64.82$51.65
Get Your Rates Quote Now

Compare RatesStart Now →

Based on the average Assurity and SBLI life insurance quotes above, SBLI is clearly the cheaper option. There are a number of factors that could further impact these rates.

For example, some companies will weigh factors like health status, occupation, and age differently. For normal healthy adults, SBLI appears to be cheaper, but that doesn’t mean Assurity is always more expensive.

From the rates above, SBLI’s life insurance rates aren’t drastically cheaper than Assurity’s. In this scenario, it’s important to review each company’s life insurance ratings to see if either company is notably stronger.

Assurity vs. SBLI: Which company has better A.M. Best ratings?

Everyone wants the best price on life insurance. From what we saw above, buying SBLI life insurance could save you a few dollars per month versus Assurity. Which company has better ratings?

Ratings Comparison for Assurity vs. SBLI Life Insurance
Ratings AgencyAssurity RatingSBLI Rating
A.M. BestA-A-
Standard and Poor's (S&P)N/AA-
Better Business BureauA+A+
J.D. PowerN/AN/A
Get Your Rates Quote Now

Compare RatesStart Now →

In this case, the A.M. Best financial strength rating for Assurity and SBLI is identical. Since neither company is particularly large, many of the other top ratings agencies have supplied ratings for the companies.

With an “A-” rating from A.M. Best, these companies should be secure enough that you feel comfortable purchasing a policy from either — from a financial standpoint. What about each company’s customer service?

Based on the Better Business Bureau (BBB) ratings above, both companies are also responsive to company complaints. This means you won’t be entirely helpless if something goes wrong with your policy.

There hasn’t been a ton of news about either company beyond a bomb threat at an Assurity life insurance office. This could be an indicator of a distressed customer, however.

Ready to compare quick life insurance quotes?

Your life insurance quotes are always free.

 Secured with SHA-256 Encryption

To get more information on this incident or to learn more about policies, you’ll was to contact the Assurity life insurance phone number at 800-869-0355.

Assurity vs. SBLI: What are the pros and cons?

Preparing to buy Assurity or SBLI life insurance requires some research and consideration of your priorities as they relate to life insurance. We’ll help break down the strong points and low points of each company below.


  • Competitive A.M. Best ratings (Assurity and SBLI)
  • Cheap term life insurance (Assurity and SBLI – Edge to SBLI)
  • Good Better Business Bureau ratings (Assurity and SBLI)


  • No discounts (Assurity and SBLI)
  • No universal life insurance option (SBLI)
  • Few available ratings (Assurity and SBLI)

Overall, both companies offer reasonable life insurance rates with strong ratings financially and for customer service.

Your life insurance quotes are always free.

 Secured with SHA-256 Encryption

Assurity vs. SBLI: The Bottom Line

Lesser-known life insurance providers can sometimes offer the most cost-effective life insurance policies. In this case, you can find affordable Assurity and SBLI life insurance policies.

By now, you should have everything you need to choose between Assurity vs. SBLI. Before you go, enter  your ZIP code below to get instant quotes from life insurance providers near you.

Ready to compare quick life insurance quotes?

Your life insurance quotes are always free.

 Secured with SHA-256 Encryption

QuickQuote is a BBB Accredited Business. BBB